Cathy, founder of Shamrock Innovations, has more than 35 years’ experience in the Hospitality/Golf industry. She has extensive experience in directing and managing new business development, which has resulted in driving established corporate divisions to record levels of success. Cathy has been an active member of SITE for approximately 17 years. Beginning with SITE Florida, as the Golf Chairperson for several years, before moving on to the Board of Directors and then President of the Chapter. In the past few years she has been a member of the Texas Chapter as well as the Southeast Chapter. When Cathy is not attending industry events or finding venues for her client events, she enjoys spending time with her granddaughter (Brielle). Her core values are: listen, exceed expectations and form relationships that last a lifetime.
Lynn Beierschmitt, CMP, CIS
Lynn is the Director of Sales and Operations for Liaisons Meetings & Incentives with corporate headquarters in Knoxville, TN and offices in Raleigh and Chattanooga. Lynn began her career in the Meetings & Incentives industry in 1983 with Group Travel Incentives as a project manager and moved to Marketing Equities Incentive Travel as a full service account executive and learned the sourcing and sales process. In 1988 she moved to Chattanooga, TN where she founded Liaisons Meetings & Incentives. Between 1988 and 2003 Liaisons grew into a $25 million dollar company. In 2003 Lynn sold her company to World Travel Service, Inc. Lynn’s commitment throughout the years has been to stay true to the definition of Liaisons – and keep close and personal communications with both customers and suppliers. Travel is Lynn’s first love, but when she is not traveling you can find her water or snow skiing, cheering for Alabama football, and enjoying great food and wine with friends!
Benny Williford is founder and CEO of Pinnacle Keynote Speakers, and an active member of SITE. As an advisor on meeting content and design, Benny’s clients trust him to offer good advice and customized recommendations on professional keynote speakers, entertainers, celebrities, sports and media personalities, authors, business and thought leaders, and motivation and inspiration speakers. Pinnacle’s goal is to help clients create meaningful, motivational, and memorable conference experiences, by providing talent with relevant content, delivered in an engaging, uplifting, motivational, inspiring style.
LeeAnne Canecchio, CIS
LeeAnne is an Account Director at Peerless Performance, a woman-owned performance improvement, incentive, and culture engineering agency. Her role includes managing and leading client incentive and engagement programs, nurturing client relationships, and monitoring overall account performance. Prior to working at Peerless, she had fifteen years of experience in the healthcare industry, where she worked building programs for employee engagement and corporate culture. Her focus was on establishing a systematic measurement program that evaluated the organizational performance of the client centers, as well as assimilating new employees into the culture of the company and building team unity. Her passion is helping to create inclusive, trusting, and cheery workplaces that encourage both personal and professional growth.
In her leisure time, she loves spending time with her family and enjoys participating in outdoor activities, water sports and attending sporting events and concerts.
Kelli is a Incentive, Meetings, & Event photographer… and headshot specialist! She began her career as a Senior Account Manager at USMotivation for 7 years. After she started her photography business, it was a natural step to continue to work in the industry with all the great connections! Kelli’s first corporate gig was in Cabo San Lucas for TWO weeks! Needless to say, she loved incentive & event photography from the beginning!
Kelli has been involved in SITE Southeast since 2015 and loves her SITE family & clients! They have all be an intergral role in the success of her corporate event photography. She is excited to get more involved in her role as VP Social Media & Young Leaders. She is looking forward to getting more engagement going in the chapter!
Nichole began her career in the hospitality industry over 20 years ago; based in Atlanta she has been a key player in two World Series, two Superbowls as well as the 1996 Olympics. She is passionate about every aspect of the industry and took a sabbatical in 2007 to attend culinary school. Though she travels often for work, she enjoys it most when she gets to do it for fun!
Ginny is Regional Sales Manager at Barnsley Resort. She most recently served as Director of Member Relations for the Southern Living Hotel Collection and Director of Atlanta Sales and Marketing for Reynolds Plantation on Lake Oconee. These appointments followed a successful career which began with serving ten years at The Ritz-Carlton Hotel Company followed by launching the sales and marketing efforts for the award-winning Blackberry Farm and The Cloister on Sea Island.
Suzanne is the Director of National Accounts for the Atlantis Paradise Island in the Bahamas. She has been in hotel and resort sales for over 25 years and has been fortunate enough to work for some amazing incentive destinations: Hilton Head, Savannah, St John and Park City, Utah and now the Bahamas – all while being based in Atlanta.
Kim Savransky has 18 years of experience in the hospitality industry having started my “second” career after retiring from the Retail Management industry. Her adult careers have always been focused on customer service. This industry in always changing, which is one of the aspects she truly loves. Savransky is from the era where she had to start in an entry level position and prove her abilities before working into a planning position. She was informed many times that I had to “earn” the right to be a meeting planner and “prove” herself capable of project management. That is often not the case today, but she do appreciate and feel that she’s a well-rounded Event planner that understands the processes needed to produce outstanding events.
A native of South Florida, Vella grew up surrounded by cruise lines, resorts and among some of the largest hospitality management firms in the country. In college, he studied Hospitality and Tourism before eventually landing a job with NCL Cruise Line in Miami.
In 2003, after nearly two decades of gaining invaluable experience, Vella struck out on his own to create C2 Eventz. Since that time, he has acquired accounts with numerous fortune 500 companies—managing conventions, corporate events, festivals, and trade shows.
In his spare time, he regularly supports the American Red Cross, participates in the annual Relay for Life, and donates to various other charities. Joseph Vella is an active member of Hospitality Sales and Marketing Association International (HSMAI) as well as the Meeting Professionals International Georgia Chapter (GaMPI).
Shannon Johnson, CITP
Shannon is the Southeast Regional Sales Manager for Renaissance Ross Bridge Golf Resort & Spa and has over 30 years of experience in Hotel Sales and recently acquired her CITP. Shannon has been an active member of SITE Southeast for 6 years and looks forward to many more years of chapter involvement! As VP of Education she hopes to bring relevant education and interesting sessions to our chapter in 2021, she welcomes your ideas too! When she is not contracting groups for her resort, you can find her snuggling her first grandson, August Cash Johnson. Being a Nana might be her most loved title to date.